2003news + pr summary November 06, 2003 Digital
Village, a tech oriented KPFP
Radio show, interviewed Interactive
Jungle founders Lainie Siegel and Michael
Walsh. Siegel and Walsh discussed their unique
approach to integrated marketing communications
and their practice of helping clients overcome ‘blind
spots’ in the development of their identities. A
veteran of the dot-com era, Siegel stressed the
collaborative environment which helped to set Interactive
Jungle apart and continues in jungle
[8]’s approach to brand development
and creating a personalized experience for audiences. April 10, 2003 Minorities and Women in Business feature the dynamic Interactive Jungle cofounder Lainie Siegel in their cover story, “Women Who Make a Difference”. Profiled amongst other vibrant female business owners, Lainie earned her place in the line-up as the force behind the continued success of Interactive Jungle. August 16, 2003 New Architect
Magazine highlighted the collaboration
between the Interactive Jungle team
and Mandalay Entertainment for the
e-learning project Shoot Out! Online.
Yet another mention in print for Interactive
Jungle’s efforts, the article featured
an interview with company principal Lainie and discussed
the innovative web architecture required to make
the Shoot Out! project a runaway
success. September 29, 2003 Home Business
Magazine interviewed the ever-energetic
Lainie Siegel and profiled her continued achievements
in running a home-based business. Lainie offered
insights to fellow entrepreneurs and cited her vision
and discipline as the keys to success in balancing
successful work and home lives.
2003 project highlights
PS Arts, a Santa Monica based non-profit committed to developing a vibrant arts curriculum within the public school system, found a solid partner in Interactive Jungle. The Interactive Jungle team worked to develop the PS Arts website, and was pleased to assist such a wonderful cause devoted to restoring youth arts education.
Publix Ventures, a venture capital group, teamed with Interactive Jungle to develop identity solutions and hone the look and feel of their website.
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2003project highlights (continuted)
A long-time fan, Interactive Jungle founder Lainie was ecstatic for the opportunity to work with German Industrial music pioneers Einsturzende Neubauten. Interactive Jungle developed a website which represented the personality of the band, captured their unique energy and employed specific features to engage that engaged the rabid fan base of Einsturzende Neubauten .
Leigh Salgado, a prominent LA-based artist, tasked Interactive Jungle to create a fresh web presence, along with conventional print media, which included a dynamic series of post cards. Interactive Jungle’s work for Leigh was featured in David E. Carter’s, The Big Book of Layouts for Web and Print.
Interactive Jungle and iWant Change teamed up to help inspire youth activism in the hip-hop community. Interactive Jungle worked to develop the iWant Change website and expand its core message, which encourages political activism among youth. Interactive Jungle developed interactive games and activities, including a voting engine feature which allowed users to login, create personal profiles and develop political platforms to run in a site based election for “ruler of the world”.
Interactive Jungle provided
web design for Start Her Heart, a site
developed in conjunction with author Steven Guerrero,
as a companion to his relational handbook Gentlemen,
Start Her Engine and Keep it Running. Interactive
Jungle developed the website as a resource to
improve relationships and ensured proper positioning
to make it a destination enjoyable to both men and women. The
site includes a hands-on content management system to
interact with the public, as well as an e-commerce module
to sell and distribute Guerrero’s many publications. |
Corpus
Delecti, a performance art group near and
dear to Interactive Jungle founder
Lainie, continued to make a statement against global
injustice. Interactive Jungle offered
its web design know-how to deliver a powerful and beautiful
site representative of Corpus Delecti ’s mission. Interactive
Jungle continues to work on behalf of, and
to seek out socially conscious clients such as Corpus
Delecti.